EBAY vs MCD
EBAY: Global third-party marketplace platform connecting 135 million buyers with millions of sellers across 190+ markets, generating revenue from transaction fees, advertising, and shipping services. MCD: Global quick-service restaurant franchiser that generates revenue from franchisee royalties and company-operated locations while leasing real estate to franchisees.
Side-by-side fundamentals
| Metric | EBAY | MCD | Edge |
|---|---|---|---|
| Price as of 2026-07-09 close | $117.33 | $276.49 | |
| Market cap as of 2026-07-10 | $51.9B | $194.6B | |
| P/E as of 2026-07-10 | 25.45 | 22.42 | MCD lower |
| PEG as of 2026-07-10 | 2.36 | 2.91 | EBAY lower |
| Net margin as of 2026-07-10 | +17.6% | +31.6% | MCD higher |
| Gross margin as of 2026-07-10 | +72.0% | +57.4% | EBAY higher |
| Operating margin as of 2026-07-10 | +19.6% | +46.3% | MCD higher |
| ROE as of 2026-07-10 | +44.1% | +95.1% | MCD higher |
| ROA as of 2026-07-10 | +11.5% | +14.5% | MCD higher |
| Debt / equity as of 2026-07-10 | 1.53 | 40.64 | EBAY lower |
| Revenue growth (YoY) as of 2026-07-10 | +12.5% | +6.8% | EBAY higher |
| Revenue CAGR (3y) SEC XBRL | +4.3% | +5.1% | MCD higher |
| Dividend yield as of 2026-07-10 | +1.1% | +2.7% | MCD higher |
| Dividend streak (yrs) SEC XBRL | n/a | 5 | |
| Beta as of 2026-07-10 | 1.36 | 0.42 | |
| 1-year return as of 2026-07-09 close | +53.7% | -5.6% | EBAY higher |
Fundamentals: Finnhub, as of 2026-07-10. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-07-09.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & Finnhub, shown with their as-of date; "Edge" cells are a pure numeric comparison, not a recommendation.