HNST vs KMB
HNST: Cleanly-formulated personal care brand spanning diapers, wipes, and beauty products for babies and adults, undergoing a transformation to improve margins and profitability. KMB: A global consumer staples powerhouse manufacturing essential personal care, family care, and professional products across 175+ countries through iconic brands like Huggies, Kleenex, and Kotex.
Side-by-side fundamentals
| Metric | HNST | KMB | Edge |
|---|---|---|---|
| Price as of 2026-07-22 close | $3.84 | $108.88 | |
| Market cap as of 2026-07-23 | $423M | $36.2B | |
| P/E as of 2026-07-23 | n/a | 17.10 | |
| PEG as of 2026-07-23 | -0.03 | 8.59 | HNST lower |
| Net margin as of 2026-07-23 | -5.4% | +12.8% | KMB higher |
| Gross margin as of 2026-07-23 | +33.9% | +37.1% | KMB higher |
| Operating margin as of 2026-07-23 | -6.1% | +14.9% | KMB higher |
| ROE as of 2026-07-23 | -10.6% | +143.6% | KMB higher |
| ROA as of 2026-07-23 | -8.2% | +12.5% | KMB higher |
| Debt / equity as of 2026-07-23 | 0.00 | 3.96 | HNST lower |
| Revenue growth (YoY) as of 2026-07-23 | -9.6% | -16.2% | HNST higher |
| Revenue CAGR (3y) SEC XBRL | +5.8% | -6.6% | HNST higher |
| Dividend yield as of 2026-07-23 | n/a | +4.7% | |
| Dividend streak (yrs) SEC XBRL | 2 | 5 | KMB higher |
| Beta as of 2026-07-23 | 2.19 | 0.28 | |
| 1-year return as of 2026-07-22 close | -16.0% | -14.7% | KMB higher |
Fundamentals: Finnhub, as of 2026-07-23. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-07-22.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & Finnhub, shown with their as-of date; "Edge" cells are a pure numeric comparison, not a recommendation.