CXM vs HUBS
CXM: Sprinklr offers an AI-native Unified-CXM platform that helps global enterprises manage and unify customer experiences across social, messaging, and traditional communication channels. HUBS: HubSpot is an AI-powered customer platform that unifies marketing, sales, and service teams with intelligent agents, a smart CRM, and integrated commerce tools designed for mid-market B2B growth.
Side-by-side fundamentals
| Metric | CXM | HUBS | Edge |
|---|---|---|---|
| Price as of 2026-07-22 close | $5.56 | $204.90 | |
| Market cap as of 2026-07-23 | $1.3B | $11.2B | |
| P/E as of 2026-07-23 | 45.45 | 111.65 | CXM lower |
| Net margin as of 2026-07-23 | +3.3% | +3.0% | CXM higher |
| Gross margin as of 2026-07-23 | +66.3% | +83.7% | HUBS higher |
| Operating margin as of 2026-07-23 | +6.0% | +1.8% | CXM higher |
| ROE as of 2026-07-23 | +5.3% | +5.0% | CXM higher |
| ROA as of 2026-07-23 | +2.6% | +2.7% | HUBS higher |
| Debt / equity as of 2026-07-23 | 0.00 | 0.00 | Tie |
| Revenue growth (YoY) as of 2026-07-23 | +8.1% | +21.1% | HUBS higher |
| Revenue CAGR (3y) SEC XBRL | +11.5% | +21.8% | HUBS higher |
| Beta as of 2026-07-23 | 0.65 | 1.20 | |
| 1-year return as of 2026-07-22 close | -38.6% | -62.7% | CXM higher |
Fundamentals: Finnhub, as of 2026-07-23. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-07-22.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & Finnhub, shown with their as-of date; "Edge" cells are a pure numeric comparison, not a recommendation.