BFH vs COF
BFH: A tech-enabled financial services firm providing private-label and co-brand credit cards and point-of-sale financing to major retail partners and their customers. COF: A diversified financial services company primarily known for its extensive credit card lending and consumer banking platform, currently undergoing a significant integration with Discover.
Side-by-side fundamentals
| Metric | BFH | COF | Edge |
|---|---|---|---|
| Price as of 2026-10-08 close | $100.73 | $199.40 | |
| Market cap | $3.9B | $122.3B | |
| P/E as of 2026-10-08 | 7.80 | 11.93 | BFH lower |
| Net margin FY2025, SEC XBRL | n/a | +4.6% | |
| Operating margin FY2020, SEC XBRL | +6.7% | n/a | |
| ROE FY2025, SEC XBRL | +15.6% | +2.2% | BFH higher |
| ROA FY2025, SEC XBRL | +2.3% | +0.4% | BFH higher |
| Debt / equity as of 2026-09-03 | 5.35 | 0.39 | COF lower |
| Revenue growth (YoY) as of 2026-09-03 | -1.1% | +38.2% | COF higher |
| Revenue CAGR (3y) SEC XBRL | -6.2% | +16.0% | COF higher |
| Dividend yield as of 2026-09-03 | +0.8% | +1.6% | COF higher |
| Dividend streak (yrs) SEC XBRL | 5 | 8 | COF higher |
| Beta as of 2026-09-03 | 1.45 | 1.45 | |
| 1-year return as of 2026-10-08 close | +83.1% | -5.9% | BFH higher |
Fundamentals: SEC XBRL company filings for the figures marked with a fiscal year, and market data, as of 2026-09-03 for the rest. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-10-08.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & market data, shown with their as-of date; "Edge" cells are a pure numeric comparison, not a recommendation.