BFH vs SYF
BFH: A tech-enabled financial services firm providing private-label and co-brand credit cards and point-of-sale financing to major retail partners and their customers. SYF: Synchrony Financial is a leading consumer lender that partners with retailers and healthcare providers to offer specialized credit card and installment loan programs.
Side-by-side fundamentals
| Metric | BFH | SYF | Edge |
|---|---|---|---|
| Price as of 2026-10-08 close | $100.73 | $73.72 | |
| Market cap | $3.9B | $24.0B | |
| P/E as of 2026-10-08 | 7.80 | 7.38 | SYF lower |
| PEG as of 2026-10-08, 3-year EPS CAGR to FY2025 | n/a | 0.50 | |
| Operating margin FY2020, SEC XBRL | +6.7% | n/a | |
| ROE FY2025, SEC XBRL | +15.6% | +21.2% | SYF higher |
| ROA FY2025, SEC XBRL | +2.3% | +3.0% | SYF higher |
| Debt / equity as of 2026-09-03 | 5.35 | 0.97 | SYF lower |
| Revenue growth (YoY) as of 2026-09-03 | -1.1% | +20.5% | SYF higher |
| Revenue CAGR (3y) SEC XBRL | -6.2% | n/a | |
| Dividend yield as of 2026-09-03 | +0.8% | +1.8% | SYF higher |
| Dividend streak (yrs) SEC XBRL | 5 | 10 | SYF higher |
| Beta as of 2026-09-03 | 1.45 | 1.51 | |
| 1-year return as of 2026-10-08 close | +83.1% | +3.9% | BFH higher |
Fundamentals: SEC XBRL company filings for the figures marked with a fiscal year, and market data, as of 2026-09-03 for the rest. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-10-08.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & market data, shown with their as-of date; "Edge" cells are a pure numeric comparison, not a recommendation.