Amazon (AMZN)
Consumer Discretionary · E-commerce and cloud infrastructure · NASDAQ
Global e-commerce and cloud computing giant serving consumers, sellers, and enterprises through AWS, retail operations, advertising, and digital devices.
What Amazon does
Amazon operates as a diversified platform company across three segments: North America retail (online and physical stores), International retail, and Amazon Web Services (AWS). The company serves consumers through e-commerce with fast shipping via Amazon Prime, sells electronic devices like Kindle and Echo, provides cloud computing and AI services through AWS, enables third-party sellers to reach customers, and operates advertising and content creation programs. Revenue is split between product sales and high-margin service offerings including subscriptions, AWS, and seller services.
Themes: ["cloud infrastructure","e-commerce","AI/machine learning","retail logistics","digital advertising","smart home devices","streaming services","seller enablement","enterprise IT"]
Fundamentals
- Price$247.04 as of 2026-07-09 close
- Market cap$2.62T as of 2026-07-10
- 1-year return+11.0% as of 2026-07-09 close
- P/E28.86 as of 2026-07-10
- Net margin+12.2% as of 2026-07-10
- Gross margin+50.6% as of 2026-07-10
- ROE+23.3% as of 2026-07-10
- Debt / equity0.27 as of 2026-07-10
- Revenue growth (YoY)+14.2% as of 2026-07-10
- Revenue CAGR (3y)+11.7% SEC XBRL
- Beta1.48 as of 2026-07-10
Key risks (from latest filing)
["Intense competition across retail, cloud, and advertising from diverse competitors with potentially greater resources and brand recognition in specific segments","Heavy capital expenditure requirements for fulfillment networks and data center infrastructure ($151 billion capex in 12M ended March 2026) limits financial flexibility","Regulatory and competitive pressures on AWS growth and marketplace practices, as well as data privacy and content moderation challenges across all segments"]
Competitors & peers
- Walmart
- Microsoft (cloud and AI services)
- Google (search, advertising, cloud)
- Apple (e-commerce, devices, media)
- Meta (advertising)
- eBay
- Alibaba
- Target
- Best Buy
- Costco
Fundamentals: Finnhub, as of 2026-07-10. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-07-09.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & Finnhub, shown with their as-of date.