Alphabet Inc. (Class C) (GOOG)
Communication Services · Digital advertising and cloud infrastructure
Alphabet operates the world's largest digital advertising platform and search engine, complemented by cloud infrastructure, AI services, and experimental technology ventures.
What Alphabet Inc. (Class C) does
Alphabet Inc. generates over 70% of its revenues from online advertising through Google Search, YouTube, and other advertising networks. The company provides cloud infrastructure and services, develops artificial intelligence and machine learning technologies, and invests in experimental ventures through Alphabet's Other Bets division. Alphabet serves advertisers, publishers, content creators, and enterprise customers globally through its diversified portfolio of digital products and services.
Themes: ["Digital advertising","AI infrastructure and large language models","Cloud computing","Search engines","Video streaming and monetization","Autonomous vehicles","Data analytics","Ad tech","Quantum computing"]
Fundamentals
- Price$356.24 as of 2026-07-09 close
- Market cap$4.33T as of 2026-07-10
- 1-year return+103.2% as of 2026-07-09 close
- P/E27.03 as of 2026-07-10
- Net margin+37.9% as of 2026-07-10
- Gross margin+60.4% as of 2026-07-10
- ROE+39.0% as of 2026-07-10
- Debt / equity0.16 as of 2026-07-10
- Revenue growth (YoY)+17.4% as of 2026-07-10
- Revenue CAGR (3y)+11.8% SEC XBRL
- Beta1.25 as of 2026-07-10
Dividend: yield +0.2%; 2-year non-decreasing per-share dividend streak (SEC XBRL).
Key risks (from latest filing)
["Revenue concentration: Over 70% of revenues from online advertising, exposing the company to advertiser spending fluctuations and competitive threats from alternative advertising formats and platforms.","AI-driven competitive pressure: Rapid AI industry shifts and competitors' emerging AI advertising formats create uncertainty around Alphabet's ability to adapt effectively and maintain market share in advertising delivery.","Regulatory and privacy constraints: Changes to advertising policies, data privacy practices, and technologies that block or limit personalized ads could harm advertising effectiveness and revenue generation."]
Competitors & peers
- Meta (META)
- Amazon Web Services (AMZN)
- Microsoft (MSFT)
- Apple (AAPL)
- OpenAI
- ByteDance
Fundamentals: Finnhub, as of 2026-07-10. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-07-09.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & Finnhub, shown with their as-of date.