GOOG vs TKO
GOOG: Alphabet operates the world's largest digital advertising platform and search engine, complemented by cloud infrastructure, AI services, and experimental technology ventures. TKO: TKO Group is a premium sports and entertainment company that owns and operates the UFC and WWE, two of the world's most recognizable combat sports and sports entertainment brands.
Side-by-side fundamentals
| Metric | GOOG | TKO | Edge |
|---|---|---|---|
| Price as of 2026-07-09 close | $356.24 | $188.18 | |
| Market cap as of 2026-07-10 | $4.33T | $36.0B | |
| P/E as of 2026-07-10 | 27.03 | 157.25 | GOOG lower |
| PEG as of 2026-07-10 | 1.57 | 1.37 | TKO lower |
| Net margin as of 2026-07-10 | +37.9% | +5.7% | GOOG higher |
| Gross margin as of 2026-07-10 | +60.4% | +59.0% | GOOG higher |
| Operating margin as of 2026-07-10 | +32.7% | +21.8% | GOOG higher |
| ROE as of 2026-07-10 | +39.0% | +6.0% | GOOG higher |
| ROA as of 2026-07-10 | +27.4% | +1.5% | GOOG higher |
| Debt / equity as of 2026-07-10 | 0.16 | 1.45 | GOOG lower |
| Revenue growth (YoY) as of 2026-07-10 | +17.4% | +6.3% | GOOG higher |
| Revenue CAGR (3y) SEC XBRL | +11.8% | +60.7% | TKO higher |
| Dividend yield as of 2026-07-10 | +0.2% | +1.7% | TKO higher |
| Dividend streak (yrs) SEC XBRL | 2 | 1 | GOOG higher |
| Beta as of 2026-07-10 | 1.25 | 0.65 | |
| 1-year return as of 2026-07-09 close | +103.2% | +9.5% | GOOG higher |
Fundamentals: Finnhub, as of 2026-07-10. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-07-09.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & Finnhub, shown with their as-of date; "Edge" cells are a pure numeric comparison, not a recommendation.