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LIVEWIRE GROUP INC (LVWR)

Consumer Discretionary · Electric motorcycles and powersports vehicles · NYSE

Electric motorcycle and kids' bike brand spun from Harley-Davidson, racing to establish market leadership in two-wheel electric vehicles while burning cash and dependent on related-party financing.

What LIVEWIRE GROUP INC does

LiveWire Group is an electric motorcycle manufacturer with two reportable segments: Electric Motorcycles, which designs and sells electric motorcycles and related parts, accessories, and apparel through dealer networks and direct-to-consumer channels; and STACYC, which manufactures electric balance bikes for children ages 3-12 and adult pedal-assist electric bikes sold through powersports dealers and online. The company was spun out from Harley-Davidson in September 2022 and maintains strategic partnerships with both H-D and the KYMCO Group.

Themes: ["Electric motorcycles / powersports","EV transformation","Kids' electric bikes","Electric two-wheel vehicles","Direct-to-consumer / omni-channel retail"]

Fundamentals

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Key risks (from latest filing)

["Significant operating losses and negative net margins (-263.77% as of July 2026); company is unprofitable with accumulated deficit of $319 million","Heavy reliance on related-party financing (term loan from related party of $74.2 million representing majority of liabilities) and exposure to interest expense from related party","Extreme negative stock price performance (-81.54% one-year return) indicating investor doubt about path to profitability and competitive viability in EV motorcycle space"]

See LVWR's biggest risks from its latest 10-Q →

Competitors & peers

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Fundamentals: Finnhub, as of 2026-07-10. Filings: SEC EDGAR. Prices are delayed daily-close data.

Last updated 2026-07-09.

Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & Finnhub, shown with their as-of date.