AMZN vs DSP
AMZN: A dominant global ecosystem spanning e-commerce, cloud computing, and digital advertising, driven by a relentless focus on customer-centric scale and technology-led operational efficiency. DSP: Viant is a cloud-based demand side platform powered by AI that automates programmatic ad buying and measurement for marketers across connected TV, streaming, and digital channels using privacy-safe identity resolution.
Side-by-side fundamentals
| Metric | AMZN | DSP | Edge |
|---|---|---|---|
| Price as of 2026-07-22 close | $244.85 | $11.03 | |
| Market cap as of 2026-07-23 | $2.66T | $723M | |
| P/E as of 2026-07-23 | 29.33 | 79.55 | AMZN lower |
| PEG as of 2026-07-23 | 1.36 | 0.21 | DSP lower |
| Net margin as of 2026-07-23 | +12.2% | +2.5% | AMZN higher |
| Gross margin as of 2026-07-23 | +50.6% | +45.1% | AMZN higher |
| Operating margin as of 2026-07-23 | +11.5% | +3.6% | AMZN higher |
| ROE as of 2026-07-23 | +23.3% | +16.7% | AMZN higher |
| ROA as of 2026-07-23 | +11.6% | +2.1% | AMZN higher |
| Debt / equity as of 2026-07-23 | 0.27 | 0.00 | DSP lower |
| Revenue growth (YoY) as of 2026-07-23 | +14.2% | +18.1% | DSP higher |
| Revenue CAGR (3y) SEC XBRL | +11.7% | +20.4% | DSP higher |
| Beta as of 2026-07-23 | 1.47 | 1.14 | |
| 1-year return as of 2026-07-22 close | +7.6% | -13.1% | AMZN higher |
Fundamentals: Finnhub, as of 2026-07-23. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-07-22.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & Finnhub, shown with their as-of date; "Edge" cells are a pure numeric comparison, not a recommendation.