DSP vs TTD
DSP: Viant Technology offers a cloud-based programmatic demand-side platform (DSP) that leverages proprietary AI and identity solutions to help marketers automate and optimize omnichannel advertising campaigns. TTD: The Trade Desk provides an objective, independent programmatic advertising platform that empowers brands and agencies to execute data-driven, cross-channel digital campaigns.
Side-by-side fundamentals
| Metric | DSP | TTD | Edge |
|---|---|---|---|
| Price as of 2026-10-08 close | $13.16 | $12.34 | |
| Market cap | $875M | $6.6B | |
| P/E as of 2026-10-08 | 78.38 | 14.64 | TTD lower |
| Net margin FY2025, SEC XBRL | +2.4% | +15.3% | TTD higher |
| Operating margin FY2025, SEC XBRL | +3.5% | +20.3% | TTD higher |
| ROE FY2025, SEC XBRL | +2.9% | +17.8% | TTD higher |
| ROA FY2025, SEC XBRL | +1.8% | +7.2% | TTD higher |
| Debt / equity as of 2026-09-03 | 0.00 | 0.00 | Tie |
| Revenue growth (YoY) as of 2026-09-03 | +18.1% | +11.6% | DSP higher |
| Revenue CAGR (3y) SEC XBRL | +20.4% | +22.4% | TTD higher |
| Dividend streak (yrs) SEC XBRL | 0 | 0 | Tie |
| Beta as of 2026-09-03 | 1.42 | 1.30 | |
| 1-year return as of 2026-10-08 close | +49.7% | -77.2% | DSP higher |
Fundamentals: SEC XBRL company filings for the figures marked with a fiscal year, and market data, as of 2026-09-03 for the rest. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-10-08.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & market data, shown with their as-of date; "Edge" cells are a pure numeric comparison, not a recommendation.