NIQ vs PM
NIQ: A leading global consumer intelligence firm providing an AI-powered, omnichannel view of shopping behavior to help brands and retailers drive performance and innovation. PM: Philip Morris International is a global consumer goods company aggressively transforming its portfolio from combustible cigarettes to scientifically substantiated smoke-free nicotine alternatives and wellness products.
Side-by-side fundamentals
| Metric | NIQ | PM | Edge |
|---|---|---|---|
| Price as of 2026-10-30 close | $19.83 | $208.79 | |
| Market cap | $5.8B | $325.4B | |
| P/E as of 2026-10-30 | n/a | 30.48 | |
| PEG as of 2026-10-30, 3-year EPS CAGR to FY2025 | n/a | 3.95 | |
| Net margin FY2025, SEC XBRL | -8.4% | +27.9% | PM higher |
| Gross margin FY2025, SEC XBRL | n/a | +67.1% | |
| Operating margin FY2025, SEC XBRL | +2.0% | +36.6% | PM higher |
| ROE FY2025, SEC XBRL | -28.8% | n/a | |
| ROA FY2025, SEC XBRL | -5.2% | +16.4% | PM higher |
| Debt / equity filed borrowings, leases excl., balance sheet 2026-06-30 | 3.91 | n/a | |
| Revenue growth (YoY) FY2025, SEC XBRL | +5.7% | +7.3% | PM higher |
| Revenue CAGR (3y) SEC XBRL | +12.1% | +8.6% | NIQ higher |
| Dividend yield as of 2026-09-02 | n/a | 3.07% | |
| Dividend streak (yrs) SEC XBRL | 0 | 18 | PM higher |
| Beta as of 2026-09-03 | 0.69 | 0.01 | |
| 1-year return as of 2026-10-30 close | +58.8% | +43.2% | NIQ higher |
Fundamentals: SEC XBRL company filings for the figures marked with a fiscal year, and market data, as of 2026-09-03 for the rest. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-10-30.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & market data, shown with their as-of date; "Edge" cells are a pure numeric comparison, not a recommendation.