AppFolio (APPF)
Information Technology · Property management software / SaaS
AppFolio is a unified cloud platform powering property management companies with AI-driven automation, accounting, leasing, and resident engagement tools across residential and commercial real estate.
What AppFolio does
AppFolio is a cloud-based platform company that serves property management companies managing residential, multifamily, affordable, commercial, student, and community association properties. The AppFolio Platform functions as a unified system of record, system of action (with AI-powered automation through AppFolio Realm), and system of growth, integrating accounting, property management, leasing, maintenance, and resident communication tools. The company generates revenue through subscription plans (Core, Plus, Max) and value-added services including screening, payments, and insurance-related risk mitigation.
Themes: ["Property management software","Cloud-based platform","AI-powered automation","Real estate technology / proptech","Leasing and marketing automation","Accounting and financial management","Resident communication and engagement","API ecosystem / integration marketplace"]
Fundamentals
- Price$175.31 as of 2026-07-09 close
- Market cap$6.2B as of 2026-07-10
- 1-year return-28.8% as of 2026-07-09 close
- P/E41.04 as of 2026-07-10
- Net margin+15.3% as of 2026-07-10
- Gross margin+63.8% as of 2026-07-10
- ROE+30.9% as of 2026-07-10
- Debt / equity0.00 as of 2026-07-10
- Revenue growth (YoY)+20.7% as of 2026-07-10
- Revenue CAGR (3y)+26.3% SEC XBRL
- Beta0.82 as of 2026-07-10
Key risks (from latest filing)
["Customer concentration and retention risk—high dependence on property management customer base; customer churn could materially impact recurring subscription revenue","Competition from established and emerging property management software providers; market saturation and pricing pressure could impact growth and margins","Execution risk on AI integration—success of AppFolio Realm features and AI automation relies on product adoption and delivering measurable value to customers"]
Competitors & peers
- Yardi Systems
- RealPage
- Rent Manager
- Helix Housing
- PropertyShark
- Zillow (Zillow for Professionals)
Fundamentals: Finnhub, as of 2026-07-10. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-07-09.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & Finnhub, shown with their as-of date.