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Mattel (MAT)

Consumer Discretionary · Toy and family entertainment

A global play and family entertainment company owning iconic toy and character brands like Barbie, Hot Wheels, Fisher-Price, and Monster High, expanding into content, digital games, and direct-to-consumer channels.

What Mattel does

Mattel is a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world. The company designs, develops, manufactures, and distributes toys and entertainment products across multiple categories including Dolls (Barbie, American Girl, Monster High), Vehicles (Hot Wheels, Matchbox), Infant/Toddler/Preschool (Fisher-Price, Thomas & Friends), and Action Figures/Games (Masters of the Universe, UNO, Jurassic World, Minecraft). Mattel is pursuing a brand-centric strategy to grow its IP-driven play and family entertainment business through retail expansion, direct-to-consumer channels, content creation, digital games, and AI-driven operations optimization.

Themes: ["toy brands and character franchises","play and child development","dolls and action figures","vehicles and die-cast models","preschool and infant/toddler products","games and puzzles","film, television, and entertainment content","digital and mobile games","direct-to-consumer retail expansion","IP licensing and creator platforms"]

Fundamentals

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Key risks (from latest filing)

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Fundamentals: Finnhub, as of 2026-07-10. Filings: SEC EDGAR. Prices are delayed daily-close data.

Last updated 2026-07-09.

Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & Finnhub, shown with their as-of date.