MAGNITE INC (MGNI)
Communication Services · advertising technology (AdTech) · NASDAQ
Magnite is a leading independent sell-side advertising platform that empowers digital publishers to maximize their revenue across CTV, video, and display formats through programmatic automation.
What MAGNITE INC does
Magnite operates an independent sell-side advertising platform that provides technology for publishers to manage and monetize their digital inventory across various formats. The platform facilitates automated, real-time trading of digital advertising space, connecting publishers with advertisers through programmatic marketplaces. Its offerings span across Connected TV (CTV), online video, display, and audio advertising channels.
Themes: programmatic advertising, connected TV (CTV) monetization, digital video advertising, publisher monetization solutions, automated media buying
Fundamentals
- Price$25.45 as of 2026-10-08 close
- Market cap$3.7B as of 2026-07-29 (share count; price 2026-10-08)
- 1-year return+33.3% 2025-10-08 close $19.09 → 2026-10-08 close $25.45
- P/E24.36 as of 2026-10-08
- Net margin+20.3% FY2025, SEC XBRL
- ROE+15.7% FY2025, SEC XBRL
- Debt / equity0.37 as of 2026-09-03
- Revenue growth (YoY)+8.3% as of 2026-09-03
- Revenue CAGR (3y)+7.4% SEC XBRL
- Beta1.63 as of 2026-09-03
- Last reported earnings2026-08-05 SEC EDGAR Form 8-K (Item 2.02)
How MGNI compares in its sector
- price-to-earnings ratiomiddle range 69 covered Communication Services peers, as of 2026-10-08
- net profit margintop 25% 127 covered Communication Services peers, as of 2026-09-03
- operating marginmiddle range 123 covered Communication Services peers, as of 2026-09-03
- return on equitytop 25% 113 covered Communication Services peers, as of 2026-09-03
- 3-year revenue CAGRmiddle range 123 covered Communication Services peers
- free cash flow (absolute dollars, latest fiscal year)middle range 115 covered Communication Services peers, as of FY2025
Position among covered Communication Services companies that report each metric (minimum 5 peers). A relative position within our covered catalog — not a valuation, quality, or investment judgment. A higher percentile is simply a higher value (for P/E, more expensive on earnings — never "better"). Informational only.
Top 10 scores & list membership
MGNI is in the Top 10 — Communication Services.
Top 10 — Communication Services — since 1 Oct 2026
Top 10 score
58.4 #290 of 1,379 scored · #8 of 55 in Communication Services
Trend 84th (trading above its 200-day average) and financial health 72nd (free cash flow margin 23.2%, debt to equity 0.4); weakest is capital return (17th, net share count bought back over the year -4.7, consecutive years of dividend increases 0 years).
Top 10 — Communication Services
In this list since 1 Oct 2026 — currently 7th in the list (7 days)
- Entered 1 Oct 2026: score 58.2, rank 8 (not compared with 1 Sep 2026 — those rows were scored under method version 3, this pass under 4, and the formula changed between them, so a score is only comparable within one version).
Scores as of 8 Oct 2026. Each bar is a percentile: how this company ranked against every company the score ranked, 0–100. A list is a published formula and its output, not a recommendation. Method version 4.
How MAGNITE INC looks technically
MAGNITE INC (MGNI) is trading 48.8% above its 200-day average, the long-term trend line — a longer-term uptrend. Its 50-day average crossed above its 200-day average about 65 trading days ago — a "golden cross", a bullish long-term signal. A strong uptrend is in place — ADX, a 0–100 trend-strength gauge, is 31, with buyers in control. Momentum is neutral — its 14-day RSI (a 0–100 momentum gauge) is 59, neither overbought (above 70) nor oversold (below 30). MACD, a trend-momentum gauge, turned bullish about 1 trading day ago (its momentum flipped positive). It made a new 20-day high about 8 trading days ago.
Trend
8
| Distance from the 200-day | it is trading 48.8% above its 200-day average, the long-term trend line — a longer-term uptrend | +48.8% |
|---|---|---|
| 50-day moving average | its average price over the last 50 trading days — a short-term trend line — is $23.84 | $23.84 |
| 200-day moving average | its average price over the last 200 trading days — the long-term trend line — is $17.10 | $17.10 |
| Swing structure | its recent peaks and dips disagree — one of them is rising while the other is not, so there is no clean up or down pattern in the swings | mixed — one of the two is not confirming |
| Last swing turn | its last significant turn was a swing high 9 calendar days ago — the swings before that are what the structure reading is measured on | 9 sessions |
| Wave structure | its recent swings can be read as a completed three-part upward correction — a pullback in the A-B-C shape Elliott-wave chartists use; the labelling fails if price closes above 26.4. It is the only labelling that fits, though not with textbook proportions, and it describes the swings already printed, not what comes next. | possible three-wave upward correction, complete (atypical proportions) |
| Since the 50/200 cross | its 50-day average crossed above its 200-day average about 65 trading days ago — a "golden cross", a bullish long-term signal | 65 sessions |
| Trend strength (14-day ADX) | a strong uptrend is in place — ADX, a 0–100 trend-strength gauge, is 31, with buyers in control | 31.1 |
Momentum
3
| 14-day RSI | momentum is neutral — its 14-day RSI (a 0–100 momentum gauge) is 59, neither overbought (above 70) nor oversold (below 30) | 58.6 |
|---|---|---|
| Position in its 14-day range | it is trading in the upper half of its 14-day range ($23.09 to $26.40) — its "stochastic" reading is 71 out of 100, where 0 would mean closing exactly at the 14-session low and 100 exactly at the high. This measures WHERE the price sits inside its recent range, which is a different question from the RSI beside it: RSI is a momentum gauge, measuring how FAST the price has been moving, so a stock can drift quietly to the bottom of its range with an ordinary RSI, or fall sharply and still sit in the middle. It has been climbing within that range over the last few sessions. | 71.3 |
| Since the MACD crossed zero | MACD, a trend-momentum gauge, turned bullish about 1 trading day ago (its momentum flipped positive) | 1 session |
Range
12
| 52-week high | its highest closing price over the past year (about 252 trading days) was $26.84 | $26.84 |
|---|---|---|
| From the 52-week high | it is 5.2% below its 52-week high (its highest price of the past year) | -5.2% |
| Above the 52-week low | it is 135.2% above its 52-week low (its lowest price of the past year) | +135.2% |
| Below the 52-week high | it is 5.2% below its highest point of the past year | 5.2% |
| Since a 20-day breakout | it made a new 20-day high about 8 trading days ago | 8 sessions |
| Since a 55-day breakout | it made a new 55-day high about 8 trading days ago | 8 sessions |
| All-time high | its highest closing price on record is $64.39 (set on 2021-02-09) | $64.39 |
| Given back of the 52-week move | over the past year its closes ranged ($11.20 to $25.67), and it has given back essentially none of its rise from last year’s low — 2% of it. Chart-watchers call 61.8%-65% given back the "golden pocket" — for this company that is $16.26 to $16.73. It is watched widely enough that orders cluster there, which is the honest reason it matters; it is not a forecast. | 1.5% |
| From the all-time high | it is 60.5% below its all-time high | -60.5% |
| Nearest price level | it is sitting right on a support level at $25.36 — a price it turned at three times since 2025-07-03, most recently on 2026-08-18. Since 2024-10-08 it has 17 such levels below the current price and 1 above. Levels like these describe where the price has reversed or paused before; they are not a forecast of where it will go. | -0.3% |
| All-time low | its lowest closing price on record is $1.48 (set on 2018-03-01) | $1.48 |
| Above the all-time low | it is 1619.6% above its all-time low | +1,620% |
Volatility
5
| Band width vs its own 6 months | day-to-day price swings are narrower than usual versus its own recent 6-month history (tighter than about 86% of it) | 14th percentile |
|---|---|---|
| Typical daily range | in a typical session it travels about $1.03 between its high and its low — about 4.1% of its price. That is its "average true range" over the last 14 sessions, which also counts the distance from the previous close, so a day that opens well away from yesterday counts as the large move it was | $1.03 |
| Bollinger bands (20-day, ±2σ) | most of its recent trading has stayed between about $23.20 and $26.11 — the "Bollinger bands", a range drawn two standard deviations either side of its 20-day average price, which widens when the stock gets more volatile and narrows when it settles | $23.20 – $24.65 – $26.11 |
| Typical daily range (% of price) | its price moves about 4.1% in a typical session — about typical for the companies we cover. This is the average gap between a session's high and low over the last 14 sessions, counting overnight moves, expressed against the current price so it can be compared with companies trading at any price | 4.0% |
| Stretch from the 200-day average | it is trading 8.1 daily ranges above its 200-day average price (48.8% above it in plain percentage terms) — a way of asking how far it has stretched from its own average in units of how far it normally moves in a day, so a calm company and a jumpy one can be compared on the same scale | 8.1 daily ranges above its 200-day average |
Volume
1
| Volume vs its 30-day average | trading volume is about normal versus its 30-day average | 0.96× |
|---|
Analyst
2
| Change in the average price target | analysts have raised their average price target by 3.0% since the prior reading | +3.0% |
|---|---|---|
| Change in the consensus rating | the analyst consensus rating is unchanged since the prior reading | unchanged |
Candlestick patterns
3
| Since a doji | 3 sessions ago it opened and closed at almost the same price after trading through a wider range — a "doji", the classic picture of buyers and sellers finishing the session level | 3 sessions ago |
|---|---|---|
| Since a bullish engulfing | 1 session ago it opened below the previous session's close and finished above that session's open — a "bullish engulfing" pair, where one up day more than undid the down day before it | 1 session ago |
| Since a bearish engulfing | 4 sessions ago it opened above the previous session's close and finished below that session's open — a "bearish engulfing" pair, where one down day more than undid the up day before it | 4 sessions ago |
Price gaps
3
| Gap at the open | it opened on 2026-10-08 1.7% below the previous session's close — an overnight gap, the part of the move that happened while the market was shut, and traded back through that level before the close | -1.7% |
|---|---|---|
| Open gap | it gapped 4.6% above the previous close 7 sessions ago and has not traded back through the level it left behind at 23.4 — an "unfilled gap", which describes a price range no trade has since crossed and is not a forecast that it will be crossed | +4.6% |
| Gap filled | a 12.0% gap up opened on 2026-09-17 has been "filled" 10 sessions ago — price traded back through the level the gap left behind, and it took 5 sessions to close | 10 sessions ago |
Price streaks
1
| Closing streak | it has closed higher 2 sessions in a row, a +2.46% move over the run — an unbroken run of up days, which describes what has already happened and says nothing about the next session | 2 sessions up |
|---|
Relative strength
4
| vs market, 1 month | over the past 1 month this stock beat the market by 6.3 percentage points (the stock gained 7.4% while the market gained 1.0%) | +6.3% |
|---|---|---|
| vs market, 3 months | over the past 3 months this stock beat the market by 21.5 percentage points (the stock gained 25.3% while the market gained 3.8%) | +21.5% |
| vs market, 6 months | over the past 6 months this stock beat the market by 91.8 percentage points (the stock gained 109.3% while the market gained 17.5%) | +91.8% |
| vs market, 12 months | over the past 12 months this stock beat the market by 18.3 percentage points (the stock gained 33.3% while the market gained 15.0%) | +18.3% |
Signal agreement
2
| Bullish technical signals | 6 of the 9 technical signals we can compute for it are currently in a bullish state: a "golden cross" — its 50-day average is above its 200-day, trading above its 200-day average, MACD momentum is positive, a strong uptrend, with buyers in control, outperforming the market over 6 months, trading above the Ichimoku cloud — these describe past price behaviour, not a forecast | 6 of 9 |
|---|---|---|
| Bearish technical signals | 0 of the 9 technical signals we can compute for it are currently in a bearish state — these describe past price behaviour, not a forecast | 0 of 9 |
Trend (Ichimoku cloud)
1
| Vs the Ichimoku cloud | trading 11% above the Ichimoku cloud — a band drawn from where its own highs and lows sat up to 2026-09-01 and projected forward over today's price, the side traders read as an established uptrend, with the band below acting as the level that would have to give way. The band itself is moderate, spanning 5.8% of the share price. | +11.5% |
|---|
Volume-weighted price
2
| Vs this year’s average price paid | the price is 47% above the average price paid so far this year, so the typical buyer over that stretch is showing a gain. That average is $17.34 — a volume-weighted average of daily closes over 188 sessions, not a true tick-by-tick VWAP. | +46.8% |
|---|---|---|
| Vs the average paid since it last reported | the price is 4% above the average price paid since it last reported on 2026-08-05 (its 10-Q), so the typical buyer over that stretch is showing a gain. That average is $24.36 — a volume-weighted average of daily closes over 46 sessions, not a true tick-by-tick VWAP. | +4.5% |
Channel up, bullish — forming · entry $25.99 · 38 sessions in
Price levels it has turned at before
MGNI last closed at $25.45 on 2026-10-08. Since 2024-10-08 it has turned at 17 prices below its last close and 1 above; the 3 nearest below and the nearest above are listed, nearest first.
| Level | Side | Distance | Evidence |
|---|---|---|---|
| $25.36 | Support | 0.3% below the last close | turned there three times · 2025-07-03 to 2026-08-18 |
| $26.41 | Resistance | 3.8% above the last close | turned there three times · 2025-08-28 to 2026-09-29 |
| $22.31 | Support | 12.3% below the last close | turned there four times · 2025-07-11 to 2026-09-02 |
| $21.35 | Support | 16.1% below the last close | turned there twice · 2025-02-07 to 2026-07-10 |
A level is a price this company reversed or paused at more than once — they describe past behaviour, not a forecast of where the price will go.
Wave structure
Its recent swings can be read as a three-part upward correction — the A-B-C shape chartists use for a pullback — now complete.
This labelling fails — stops being a possible reading at all — if it closes above $26.40.
It is the only labelling that fits these swings, though its proportions are not the textbook ones. It was chosen from 3 labellings that survived the rules, counting shorter readings of the same bars.
This reading has stood for 3 trading days, since 2026-10-06.
Read from daily closes as of 2026-10-08.
An Elliott-wave count describes the swings already printed and the level that would disprove it. It is not a forecast, a target, or advice.
Screens: Trading above the 200-day moving average · MACD just crossed bullish (12/26/9) · in a strong, established uptrend (ADX) · Analyst price target recently RAISED · beating the market · Stretched far above its 200-day average (6+ daily ranges) | Learn: moving average · golden cross · adx · rsi · macd · breakout
Based on daily closing prices as of 2026-10-08. Describes past price behavior only — informational, not financial advice.
Analyst consensus
- Consensus ratingStrong Buy (1.47 mean, 1=Strong Buy…5=Strong Sell) — 15 analysts
- Mean price target$29.67 range $21.00 – $43.00; median $28.00
Analyst estimates, as of 2026-10-03. These are third-party analyst opinions and price targets, aggregated — not a recommendation, prediction, or advice from stocks-llm. Informational only.
Analyst EPS estimate for MGNI
- Consensus EPS estimate$0.2822 next reporting period, as of 2026-10-03
- Estimate change, 30 days$0.00 (0.0%) from $0.2822, on 2026-08-29, 35-day window
- Readings revised upward0% of 7 comparable readings
The consensus estimate for the next reporting period, and how it has moved between readings of that SAME period. A change is measured only between readings estimating one period — when a company reports, the consensus moves to the next quarter and the two numbers are not comparable. Informational only, not a forecast and not advice.
Key risks (from latest filing)
["Dependence on third-party digital advertising platforms and changing privacy regulations that may limit data tracking.","Significant competition from large, vertically integrated technology companies.","Potential volatility in advertising budgets and seasonality affecting publisher demand."]
What changed in the latest 10-Q
AI-assisted comparison of MGNI's 10-Q filed 2026-05-06 against the prior one filed 2025-11-05.
Management's Discussion & Analysis (MD&A)
- Added:
- Added reference to "our Annual Report on Form 10-K for the year ended December 31, 2025" (newer filing, filed 2026-05-06)
- Added language "outcomes, performance or achievements, or the timing thereof" to describe potential differences in forward-looking statements (newer filing, filed 2026-05-06)
- Added language "uncertainties, and other factors" to forward-looking statements risk description (newer filing, filed 2026-05-06)
- Added "our ability to adapt to advancements in artificial intelligence (\"AI\")" explicitly with parenthetical expansion (newer filing, filed 2026-05-06)
- Added description of ClearLine product with capabilities for direct access to premium CTV inventory and integrated curation (newer filing, filed 2026-05-06)
- Added reference to "dynamic ad insertion to serve live streaming events" as a seller tool (newer filing, filed 2026-05-06)
- Removed:
- Removed reference to "our Annual Report on Form 10-K for the year ended December 31, 2024, our Quarterly Report on Form 10-Q for the period ended March 31, 2025" (older filing, filed 2025-11-05)
- Removed phrase "simplify order management and campaign tracking, and obtain actionable insights into audiences for their advertising" from buyer description (older filing, filed 2025-11-05)
- Removed "forecasting tools, customized ad experiences and ad formats, frequency capping" language; replaced with "forecasting and planning, customized ad experiences and formats, dynamic ad insertion to serve live streaming events" (older filing, filed 2025-11-05)
- Reworded:
- Changed "In some cases, you can identify forward-looking statements by terms such as...artificial intelligence" to explicitly state "artificial intelligence (\"AI\")" with acronym expansion (newer vs older)
- Changed "our ability to adapt to advancements in artificial intelligence" to explicit parenthetical format in forward-looking statements list (newer vs older)
- Changed "Our recently combined streaming SSP and ad server, which we refer to as SpringServe" to "In April 2025, we announced the introduction of our next generation SpringServe CTV platform, which combines the features and functionalities of our streaming SSP and ad server" (newer vs older)
- Changed "uncertainties and other factors" to "uncertainties, uncertainties and other factors" phrasing in risk discussion (newer vs older)
- Removed description of SpringServe as "recently combined" and added specific April 2025 announcement date (newer vs older)
- Changed buyer description from "simplify order management and campaign tracking, and obtain actionable insights" to focus on "discover and curate inventory, simplify workflow and execute on their campaign objectives in a cost effective manner" (newer vs older)
- Notes:
- Text truncation in older filing makes full comparison of Industry and Company Trends section incomplete
- Page number references differ (25 vs 28 in newer and older respectively), indicating potential section reorganization
- Some product feature descriptions appear to have been reorganized rather than fully added or removed
AI-assisted comparison of two SEC filing sections. It describes wording and theme changes only, makes no materiality, legal, or investment judgement, and is not financial advice. Informational only — not financial advice.
Insider activity (SEC Form 4)
0 open-market purchases and 28 open-market sales by insiders in the last 90 days, of which we have read Form 4 filings through 2026-10-04. The 5 days since 2026-10-04 have not been checked yet.
- Last 30 days · read to 2026-10-040 buys · 7 sells ($3M) — 6 selling insiders
- Last 90 days · read to 2026-10-040 buys · 28 sells ($17M) — 11 selling insiders
- Last 180 days · read to 2026-10-040 buys · 44 sells ($26M) — 12 selling insiders
Activity heuristic: net selling (a transparent product heuristic from the counts above, not a prediction or advice)
Most recent open-market transaction: 2026-09-17. Based on Form 4 filings read through 2026-10-04; anything filed since is not yet included.
View full insider trading history → View SEC Form 3/4/5 filingsAsk about MGNI's insider activity →
Only open-market purchases (SEC code P) and sales (code S) are counted here. Option exercises, vesting/awards, gifts, and shares withheld for taxes are excluded — they are compensation or mechanical, not open-market conviction. Sales may be planned and non-discretionary (e.g. a Rule 10b5-1 plan) and are not necessarily bearish; open-market buying is not a recommendation to buy. Informational only — not financial advice.
Institutional ownership (13F)
4 institutional 13F filers reported holding MGNI as of 2026-06-30 (quarter-end position, filed within 45 days).
- Distinct 13F filers 4
- Reported shares held 27,958,787
- Reported value $530,657,782
reported quarterly holdings change (2026-03-31 → 2026-06-30): 0 new, 4 increased, 0 decreased, 0 exited. Change counts cover only managers that filed 13F reports in BOTH quarters, derived between two quarter-end snapshots — not same-day trades; a single manager is never said to have "bought" or "sold".
Institutional holdings are quarter-end long positions reported on SEC Form 13F-HR, filed up to 45 days after the quarter ends — they are delayed, are not real-time trades, exclude short positions and most non-US securities, and are not investment advice. Any increase/decrease is a reported change between two quarterly snapshots, not a same-day purchase or sale. These are quarter-end snapshots from the 13F filings on SEC EDGAR, filed within 45 days — not real-time, and any change is a difference between two quarterly reports, not a same-day trade. Informational only — not financial advice.
Ask about MGNI's institutional holders → See what each manager we track holds →
Short interest (FINRA)
MGNI had 11,433,129 shares of reported short interest as of the 2026-09-15 FINRA settlement date (delayed, bi-monthly; not real-time).
MGNI had 7.97% of its shares outstanding sold short as of the 2026-09-15 FINRA settlement date (percent of FLOAT would be higher — float is not disclosed in the source). FINRA reported 5.25 days to cover at the same settlement.
- Reported short interest (shares) 11,433,129
- Short interest (% of shares outstanding) 7.97%
- Prior settlement (shares) 10,978,762
- Reported change 4.14%
- Days to cover (reported) 5.25
Reported to FINRA as of the 2026-09-15 settlement date. Short interest is reported to FINRA and published on a delayed, bi-monthly schedule (as of a settlement date, disseminated roughly eight business days later) — it is NOT real-time, does not cover every venue or all US trading, and is not a short-squeeze prediction or investment advice. Days-to-cover is the value FINRA reports; percent of float is not shown because the source file carries no share-count denominator — where a percent appears it is of shares OUTSTANDING, the larger base, and is therefore a floor on percent of float. Informational only — not financial advice.
Competitors & peers
- The Trade Desk (TTD)
- PubMatic (PUBM)
- Google (GOOGL)
- Amazon Ads (AMZN)
- Meta Platforms (META)
- Index Exchange
- FreeWheel (Comcast)
AI-enriched competitor set. Linked names are companies covered by stocks-llm; other named peers are shown for reference only.
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Frequently asked questions
What does MAGNITE INC (MGNI) do?
Magnite operates an independent sell-side advertising platform that provides technology for publishers to manage and monetize their digital inventory across various formats. The platform facilitates automated, real-time trading of digital advertising space, connecting publishers with advertisers through programmatic marketplaces. Its offerings span across Connected TV (CTV), online video, display, and audio advertising channels.
What sector is MAGNITE INC (MGNI) in?
MAGNITE INC (MGNI) is classified in the Communication Services sector. Its industry is advertising technology (AdTech). It trades on NASDAQ.
Who are MAGNITE INC's (MGNI) competitors?
Notable peers of MAGNITE INC (MGNI) include The Trade Desk, PubMatic, Google, Amazon Ads and Meta Platforms. This peer set is informational only — not financial advice.
Is MAGNITE INC (MGNI) overbought or oversold right now?
MAGNITE INC (MGNI) is currently neither overbought nor oversold — its 14-day RSI (a 0–100 momentum gauge) is 59, in the neutral middle (as of 2026-10-08). RSI describes recent price momentum, not a forecast — informational only, not financial advice.
Where does stocks-llm's data on MGNI come from?
Fundamentals come from SEC XBRL company filings for the figures marked with a fiscal year, and market data, as of 2026-09-03 for the rest; prices are market data, as of 2026-09-03; company filings and profile facts come from SEC EDGAR. All figures are delayed daily-close data shown with their as-of date — informational only, not financial advice.
Fundamentals: SEC XBRL company filings for the figures marked with a fiscal year, and market data, as of 2026-09-03 for the rest. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-10-08.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & market data, shown with their as-of date.