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Intuit (INTU)

Information Technology · Financial software and services

Intuit powers small business and consumer financial management through subscription-based software including QuickBooks, TurboTax, and Credit Karma, increasingly enhanced by AI capabilities.

What Intuit does

Intuit provides cloud-based financial software and services to small businesses, accountants, and consumers. Its primary products include QuickBooks for small business accounting, TurboTax for tax preparation, Credit Karma for personal finance and credit management, and Mailchimp for marketing automation. The company generates revenue primarily through subscription-based service offerings, with an expanding focus on artificial intelligence-powered features and payment processing solutions.

Themes: ["financial software","small business tools","tax preparation","personal finance","AI/machine learning","subscription SaaS","accounting software","credit management"]

Fundamentals

Dividend: yield +1.8%; 5-year non-decreasing per-share dividend streak (SEC XBRL).

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Key risks (from latest filing)

["Seasonality in tax preparation business creates uneven revenue distribution, particularly concentrated in first half of fiscal year","Significant ongoing investment required in product development, AI capabilities, IT infrastructure, and security to remain competitive and protect customer data","Macroeconomic conditions impact customer spending on accounting and financial software, and exposure to small business health and consumer spending patterns"]

See INTU's biggest risks from its latest 10-Q →

Competitors & peers

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Fundamentals: Finnhub, as of 2026-07-10. Filings: SEC EDGAR. Prices are delayed daily-close data.

Last updated 2026-07-09.

Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & Finnhub, shown with their as-of date.