PELOTON INTERACTIVE CLASS A INC (PTON)
Consumer Discretionary · home fitness equipment and digital subscriptions · NASDAQ
Peloton is a global fitness brand that combines premium home exercise hardware with a digital subscription platform for live and on-demand fitness content.
What PELOTON INTERACTIVE CLASS A INC does
Peloton is a global fitness and wellness company that integrates premium hardware, software, and instructor-led content. The company sells a variety of connected fitness equipment—such as bikes, treadmills, and rowers—paired with subscription-based digital fitness apps that provide live and on-demand workouts. Its offerings serve both residential consumers and commercial clients like hotels and residential buildings.
Themes: connected fitness, digital health and wellness, subscription economy, AI-enabled fitness tracking, smart home hardware
Fundamentals
- Price$5.41 as of 2026-08-21 close
- Market cap$2.4B as of 2026-08-24
- 1-year return-29.6% 2025-08-21 close $7.69 → 2026-08-21 close $5.41
- P/E38.51 as of 2026-08-24
- Net margin+2.6% as of 2026-08-24
- Gross margin+52.6% as of 2026-08-24
- ROE-418.4% as of 2026-08-24
- Debt / equity55.20 as of 2026-08-24
- Revenue growth (YoY)-1.8% as of 2026-08-24
- Revenue CAGR (3y)-4.4% SEC XBRL
- Beta2.60 as of 2026-08-24
- Last reported earnings2026-08-06 SEC EDGAR Form 8-K (Item 2.02)
How PTON compares in its sector
- price-to-earnings ratiotop 25% 266 covered Consumer Discretionary peers, as of 2026-08-24
- net profit marginmiddle range 334 covered Consumer Discretionary peers, as of 2026-08-24
- operating marginmiddle range 334 covered Consumer Discretionary peers, as of 2026-08-24
- gross marginmiddle range 331 covered Consumer Discretionary peers, as of 2026-08-24
- return on equitybottom 10% 334 covered Consumer Discretionary peers, as of 2026-08-24
- 3-year revenue CAGRbottom 25% 325 covered Consumer Discretionary peers
- free cash flow (absolute dollars, latest fiscal year)middle range 311 covered Consumer Discretionary peers, as of FY2026
Position among covered Consumer Discretionary companies that report each metric (minimum 5 peers). A relative position within our covered catalog — not a valuation, quality, or investment judgment. A higher percentile is simply a higher value (for P/E, more expensive on earnings — never "better"). Informational only.
Top 10 scores & list membership
PTON is not currently in any published Top 10 list. Its scores are below.
Long-term score
Not scored for the long-term list: no shareholder return data.
Short-term score
30.9 #1634 of 1,704 scored · #176 of 186 in Consumer Discretionary
Momentum 42nd: mid-range on the stochastic oscillator; catalysts 33rd: the analyst consensus rating is unchanged since the prior reading; weakest is setup 21st: day-to-day price swings are unusually wide versus its own recent history (wider than about 85% of the past ~6 months).
Scores as of 21 Aug 2026. Each bar is a percentile: how this company ranked against every company the score ranked, 0–100. A list is a published formula and its output, not a recommendation. Method version 2.
How PELOTON INTERACTIVE CLASS A INC looks technically
PELOTON INTERACTIVE CLASS A INC (PTON) is trading 4.2% below its 200-day average, the long-term trend line — a long-term downtrend. Its 50-day average crossed above its 200-day average about 19 trading days ago — a "golden cross", a bullish long-term signal. A trend is forming but not yet strong — ADX, a 0–100 trend-strength gauge, is 22 (a reading of 25+ marks a strong trend). Momentum is neutral — its 14-day RSI (a 0–100 momentum gauge) is 42, neither overbought (above 70) nor oversold (below 30). It made a new 20-day low about 5 trading days ago. It is 41.2% below its highest point of the past year. Trading volume is unusually light — only about 49% of its 30-day average.
Trend
8
| Distance from the 200-day | it is trading 4.2% below its 200-day average, the long-term trend line — a long-term downtrend | -4.2% |
|---|---|---|
| 50-day moving average | its average price over the last 50 trading days — a short-term trend line — is $5.89 | $5.89 |
| 200-day moving average | its average price over the last 200 trading days — the long-term trend line — is $5.65 | $5.65 |
| Swing structure | each recent peak has been higher than the one before it and each dip has been shallower — the pattern chart-watchers call an uptrend, which describes where price has already been and not where it goes next | higher highs and higher lows |
| Last swing turn | its last significant turn was a swing high 23 calendar days ago — the swings before that are what the structure reading is measured on | 23 sessions |
| Wave structure | its recent swings can be read as a completed three-part upward correction — a pullback in the A-B-C shape Elliott-wave chartists use; the labelling fails if price closes above 6.73. It is the only labelling that fits, though not with textbook proportions, and it describes the swings already printed, not what comes next. | possible three-wave upward correction, complete (atypical proportions) |
| Since the 50/200 cross | its 50-day average crossed above its 200-day average about 19 trading days ago — a "golden cross", a bullish long-term signal | 19 sessions |
| Trend strength (14-day ADX) | a trend is forming but not yet strong — ADX, a 0–100 trend-strength gauge, is 22 (a reading of 25+ marks a strong trend) | 21.5 |
Momentum
3
| 14-day RSI | momentum is neutral — its 14-day RSI (a 0–100 momentum gauge) is 42, neither overbought (above 70) nor oversold (below 30) | 41.5 |
|---|---|---|
| Position in its 14-day range | it is trading near the bottom of its 14-day range ($5.21 to $6.69) — its "stochastic" reading is 14 out of 100, where 0 would mean closing exactly at the 14-session low and 100 exactly at the high. This measures WHERE the price sits inside its recent range, which is a different question from the RSI beside it: RSI is a momentum gauge, measuring how FAST the price has been moving, so a stock can drift quietly to the bottom of its range with an ordinary RSI, or fall sharply and still sit in the middle. It has been slipping within that range over the last few sessions. | 13.5 |
| Since the MACD crossed zero | MACD, a trend-momentum gauge, is in negative territory (momentum leaning bearish) | 12 sessions |
Range
12
| 52-week high | its highest closing price over the past year (about 252 trading days) was $9.20 | $9.20 |
|---|---|---|
| From the 52-week high | it is 41.2% below its 52-week high (its highest price of the past year) | -41.2% |
| Above the 52-week low | it is 48.2% above its 52-week low (its lowest price of the past year) | +48.2% |
| Below the 52-week high | it is 41.2% below its highest point of the past year | 41.2% |
| Since a 20-day breakout | it made a new 20-day low about 5 trading days ago | 5 sessions |
| Since a 55-day breakout | it made a new 55-day low about 5 trading days ago | 5 sessions |
| All-time high | its highest closing price on record is $171.09 (set on 2021-01-14) | $171.09 |
| Given back of the 52-week move | over the past year its closes ranged ($3.71 to $9.00), and it has recovered roughly a third of its fall from last year’s high — 32% of it. Chart-watchers call 61.8%-65% given back the "golden pocket" — for this company that is $6.98 to $7.15. It is watched widely enough that orders cluster there, which is the honest reason it matters; it is not a forecast. | 32.1% |
| From the all-time high | it is 96.8% below its all-time high | -96.8% |
| Nearest price level | it is trading 2.9% below a resistance level at $5.57 — a price it turned at three times since 2025-03-10, most recently on 2026-07-06. Since 2024-08-21 it has 2 such levels below the current price and 12 above. Levels like these describe where the price has reversed or paused before; they are not a forecast of where it will go. | +2.9% |
| All-time low | its lowest closing price on record is $2.70 (set on 2024-05-02) | $2.70 |
| Above the all-time low | it is 100.4% above its all-time low | +100.4% |
Volatility
5
| Band width vs its own 6 months | day-to-day price swings are unusually wide versus its own recent history (wider than about 86% of the past ~6 months) | 86th percentile |
|---|---|---|
| Typical daily range | in a typical session it travels about $0.2566 between its high and its low — about 4.7% of its price. That is its "average true range" over the last 14 sessions, which also counts the distance from the previous close, so a day that opens well away from yesterday counts as the large move it was | $0.2566 |
| Bollinger bands (20-day, ±2σ) | most of its recent trading has stayed between about $4.91 and $6.87 — the "Bollinger bands", a range drawn two standard deviations either side of its 20-day average price, which widens when the stock gets more volatile and narrows when it settles | $4.91 – $5.89 – $6.87 |
| Typical daily range (% of price) | its price moves about 4.7% in a typical session — about typical for the companies we cover. This is the average gap between a session's high and low over the last 14 sessions, counting overnight moves, expressed against the current price so it can be compared with companies trading at any price | 4.7% |
| Stretch from the 200-day average | it is trading 0.9 daily ranges below its 200-day average price (4.2% below it in plain percentage terms) — a way of asking how far it has stretched from its own average in units of how far it normally moves in a day, so a calm company and a jumpy one can be compared on the same scale | 0.9 daily ranges below its 200-day average |
Volume
1
| Volume vs its 30-day average | trading volume is unusually light — only about 49% of its 30-day average | 0.49× |
|---|
Analyst
2
| Change in the average price target | analysts have cut their average price target by 0.4% since the prior reading | -0.4% |
|---|---|---|
| Change in the consensus rating | the analyst consensus rating is unchanged since the prior reading | unchanged |
Candlestick patterns
2
| Since a bullish engulfing | 6 sessions ago it opened below the previous session's close and finished above that session's open — a "bullish engulfing" pair, where one up day more than undid the down day before it | 6 sessions ago |
|---|---|---|
| Since a bearish engulfing | today it opened above the previous session's close and finished below that session's open — a "bearish engulfing" pair, where one down day more than undid the up day before it | today |
Price gaps
3
| Gap at the open | it opened on 2026-08-21 0.4% above the previous session's close — an overnight gap, the part of the move that happened while the market was shut, and traded back through that level before the close | +0.4% |
|---|---|---|
| Open gap | it gapped 2.3% below the previous close 4 sessions ago and has not traded back through the level it left behind at 5.63 — an "unfilled gap", which describes a price range no trade has since crossed and is not a forecast that it will be crossed | -2.3% |
| Gap filled | a 2.1% gap down opened on 2026-07-08 has been "filled" 32 sessions ago — price traded back through the level the gap left behind, and it closed again during the very session that opened it | 32 sessions ago |
Price streaks
1
| Closing streak | it closed lower in its latest session, after a session that did not close lower — a single down day rather than a run | 1 session down |
|---|
Relative strength
4
| vs market, 1 month | over the past 1 month this stock lagged the market by 17.3 percentage points (the stock lost 14.9% while the market gained 2.3%) | -17.3% |
|---|---|---|
| vs market, 3 months | over the past 3 months this stock beat the market by 1.3 percentage points (the stock gained 4.4% while the market gained 3.1%) | +1.3% |
| vs market, 6 months | over the past 6 months this stock beat the market by 11.6 percentage points (the stock gained 22.7% while the market gained 11.1%) | +11.6% |
| vs market, 12 months | over the past 12 months this stock lagged the market by 50.1 percentage points (the stock lost 29.6% while the market gained 20.5%) | -50.1% |
Signal agreement
2
| Bullish technical signals | 3 of the 9 technical signals we can compute for it are currently in a bullish state: a "golden cross" — its 50-day average is above its 200-day, outperforming the market over 6 months, near the bottom of its 14-day range (oversold) — these describe past price behaviour, not a forecast | 3 of 9 |
|---|---|---|
| Bearish technical signals | 3 of the 9 technical signals we can compute for it are currently in a bearish state: trading below its 200-day average, MACD momentum is negative, trading below the Ichimoku cloud — these describe past price behaviour, not a forecast | 3 of 9 |
Trend (Ichimoku cloud)
1
| Vs the Ichimoku cloud | trading 5.3% below the Ichimoku cloud — a band drawn from where its own highs and lows sat up to 2026-07-16 and projected forward over today's price, the side traders read as an established downtrend, with the band above acting as the level that would have to be cleared. The band itself is moderate, spanning 3.9% of the share price. | -5.3% |
|---|
Volume-weighted price
2
| Vs this year’s average price paid | the price is 3% above the average price paid so far this year, so the typical buyer over that stretch is showing a gain. That average is $5.23 — a volume-weighted average of daily closes over 155 sessions, not a true tick-by-tick VWAP. | +3.4% |
|---|---|---|
| Vs the average paid since it last reported | the price is 2% below the average price paid since it last reported on 2026-08-06 (its 10-K), so the typical buyer over that stretch is under water. That average is $5.50 — a volume-weighted average of daily closes over 12 sessions, not a true tick-by-tick VWAP. | -1.6% |
Price levels it has turned at before
PTON last closed at $5.41 on 2026-08-21. Since 2024-08-21 it has turned at 2 prices below its last close and 12 above; the 2 nearest below and the 3 nearest above are listed, nearest first.
| Level | Side | Distance | Evidence |
|---|---|---|---|
| $5.57 | Resistance | 2.9% above the last close | turned there three times · 2025-03-10 to 2026-07-06 |
| $5.23 | Support | 3.4% below the last close | turned there four times · 2024-09-06 to 2026-06-23 |
| $6.01 | Resistance | 11.1% above the last close | turned there six times · 2025-05-20 to 2026-07-23 |
| $6.11 | Resistance | 12.9% above the last close | turned there twice · 2025-07-17 to 2025-07-29 |
| $4.22 | Support | 22.0% below the last close | turned there twice · 2024-09-12 to 2024-10-02 |
A level is a price this company reversed or paused at more than once — they describe past behaviour, not a forecast of where the price will go.
Wave structure
Its recent swings can be read as a three-part upward correction — the A-B-C shape chartists use for a pullback — now complete.
This labelling fails — stops being a possible reading at all — if it closes above $6.73.
It is the only labelling that fits these swings, though its proportions are not the textbook ones.
This labelling was already in place when we began recording count changes on 2026-08-13, so how long it has stood is not something we can say yet.
Read from daily closes as of 2026-08-21.
An Elliott-wave count describes the swings already printed and the level that would disprove it. It is not a forecast, a target, or advice.
Screens: Trading below the 200-day moving average · Recent golden cross (50-day crossed above 200-day) · Pulled back from the 12-month high · beating the market · Printed a bearish engulfing pair · At the bottom of its 14-day range (stochastic below 20) | Learn: moving average · golden cross · adx · rsi · breakout · fifty two week high low · volume and relative volume
Based on daily closing prices as of 2026-08-21. Describes past price behavior only — informational, not financial advice.
Analyst consensus
- Consensus ratingBuy (2.25 mean, 1=Strong Buy…5=Strong Sell) — 15 analysts
- Mean price target$8.00 range $4.00 – $20.00; median $7.00
Analyst estimates, as of 2026-08-23. These are third-party analyst opinions and price targets, aggregated — not a recommendation, prediction, or advice from stocks-llm. Informational only.
Analyst EPS estimate for PTON
- Consensus EPS estimate$0.13 next reporting period, as of 2026-08-23
Change over time is not available yet: it needs two readings of the same reporting period at least 30 days apart, and we have been recording these estimates since 2026-08-04. An estimate for a DIFFERENT quarter is not a revision, so a reading from before the last report is never compared with one after it.
The consensus estimate for the next reporting period, and how it has moved between readings of that SAME period. A change is measured only between readings estimating one period — when a company reports, the consensus moves to the next quarter and the two numbers are not comparable. Informational only, not a forecast and not advice.
Key risks (from latest filing)
["reliance on limited suppliers and contract manufacturers for hardware production","dependence on third-party music licenses for content creation","challenges in maintaining long-term profitability and accurate demand forecasting"]
What changed in the latest 10-Q
AI-assisted comparison of PTON's 10-Q filed 2026-05-07 against the prior one filed 2026-02-05.
Management's Discussion & Analysis (MD&A)
- Added:
- Member count updated to March 31, 2026 (newer filing, filed 2026-05-07)
- New section on Global Trade Policies and Tariffs describing Supreme Court decision on February 20, 2026 invalidating IEEPA tariffs (newer filing, filed 2026-05-07)
- Information about Section 122 tariffs of 10% currently in effect (newer filing, filed 2026-05-07)
- Presidential proclamation on April 2, 2026 modifying Section 232 tariffs, removing fitness equipment from scope (newer filing, filed 2026-05-07)
- Statement about steel and aluminum content in Connected Fitness Products no longer subject to Section 232 tariffs as of April 6, 2026 (newer filing, filed 2026-05-07)
- Removed:
- Member count as of December 31, 2025 (older filing, filed 2026-02-05)
- Voluntary Recall section describing recall of Original Series Bike+ units and accrual of $7.5 million as of December 31, 2025 (older filing, filed 2026-02-05)
- Reworded:
- Restructuring cash charges estimate reduced from $25.0 million to $15.0 million (newer filing, filed 2026-05-07)
- In Global Trade Policies section: 'whether the tariffs are ultimately implemented' changed to 'whether certain tariffs are ultimately implemented' (newer filing, filed 2026-05-07)
- Connected Fitness Products description: added phrase 'collectively with the Cross Training Series and the Peloton Pro Series, the' before 'Connected Fitness Products' in newer filing (newer filing, filed 2026-05-07)
- 'Subscription revenue' changed to 'Subscription Revenue' (capitalization change) (newer filing, filed 2026-05-07)
- Notes:
- The newer filing text appears truncated at the end of the Global Trade Policies section, cutting off mid-sentence regarding Section 232 tariffs
- The older filing text also appears truncated in the Voluntary Recall section, cutting off mid-sentence regarding additional costs
Risk Factors
- Added:
- Added to newer filing (2026-05-07): 'our ability to obtain any tariff refunds or rebates' as a risk factor related to global trade policies
- Removed:
- Removed from newer filing (2026-05-07): 'and our limited operating history with which to predict the profitability of our subscription model' from the pricing and marketing risk factor
- Reworded:
- Newer filing (2026-05-07) changed 'our ability to achieve and maintain profitability' to 'our ability to achieve and maintain future profitability' in the second bullet point
- Newer filing (2026-05-07) changed 'and assumptions and other important factors' to 'assumptions, and other important factors' (added comma after 'assumptions')
- Newer filing (2026-05-07) changed 'on our anticipated timetable or at all' to 'on our anticipated timeline' in the restructuring initiatives bullet point
- Newer filing (2026-05-07) changed 'growth of the connected fitness and wellness market' to 'growth of the connected fitness and wellness markets' (singular to plural)
- Newer filing (2026-05-07) changed 'including our ability to mitigate the effects of tariffs and other non-tariff restrictions, such as taxes, quotas, local content rules, customs detentions, and other protectionist measures,' to include an additional clause 'and our ability to obtain any tariff refunds or rebates;' at the end of the global trade policies risk factor
- Notes:
- Both filings appear truncated at the end of the forward-looking statements section; comparison based on complete text available up to truncation point
AI-assisted comparison of two SEC filing sections. It describes wording and theme changes only, makes no materiality, legal, or investment judgement, and is not financial advice. Informational only — not financial advice.
Insider activity (SEC Form 4)
0 open-market purchases and 3 open-market sales by insiders in the last 90 days.
- Last 90 days0 buys · 3 sells ($79642) — 2 selling insiders
- Last 180 days0 buys · 9 sells ($976275) — 3 selling insiders
Activity heuristic: net selling (a transparent product heuristic from the counts above, not a prediction or advice)
Most recent open-market transaction: 2026-07-20. As of 2026-08-24.
View full insider trading history → View SEC Form 3/4/5 filingsAsk about PTON's insider activity →
Only open-market purchases (SEC code P) and sales (code S) are counted here. Option exercises, vesting/awards, gifts, and shares withheld for taxes are excluded — they are compensation or mechanical, not open-market conviction. Sales may be planned and non-discretionary (e.g. a Rule 10b5-1 plan) and are not necessarily bearish; open-market buying is not a recommendation to buy. Informational only — not financial advice.
Congressional trading disclosures
U.S. House members publicly disclose their own, their spouse's, and dependent children's stock transactions under the STOCK Act. We hold 2 matched disclosures for PTON from U.S. House Clerk Periodic Transaction Report filings.
Congressional trading disclosures →Institutional ownership (13F)
6 institutional 13F filers reported holding PTON as of 2026-03-31 (quarter-end position, filed within 45 days).
- Distinct 13F filers 6
- Reported shares held 53,915,975
- Reported value $231,299,533
reported quarterly holdings change (2025-12-31 → 2026-03-31): 1 new, 3 increased, 2 decreased, 0 exited. Change counts cover only managers that filed 13F reports in BOTH quarters, derived between two quarter-end snapshots — not same-day trades; a single manager is never said to have "bought" or "sold".
Institutional holdings are quarter-end long positions reported on SEC Form 13F-HR, filed up to 45 days after the quarter ends — they are delayed, are not real-time trades, exclude short positions and most non-US securities, and are not investment advice. Any increase/decrease is a reported change between two quarterly snapshots, not a same-day purchase or sale. These are quarter-end snapshots from the 13F filings on SEC EDGAR, filed within 45 days — not real-time, and any change is a difference between two quarterly reports, not a same-day trade. Informational only — not financial advice.
Short interest (FINRA)
PTON had 61,063,572 shares of reported short interest as of the 2026-07-31 FINRA settlement date (delayed, bi-monthly; not real-time).
Short interest as a percent of shares outstanding is not shown for PTON because we do not hold a verified share count to divide it by. The reported figures above are unaffected.
- Reported short interest (shares) 61,063,572
- Prior settlement (shares) 61,941,531
- Reported change -1.42%
- Days to cover (reported) 8.89
Reported to FINRA as of the 2026-07-31 settlement date. Short interest is reported to FINRA and published on a delayed, bi-monthly schedule (as of a settlement date, disseminated roughly eight business days later) — it is NOT real-time, does not cover every venue or all US trading, and is not a short-squeeze prediction or investment advice. Days-to-cover is the value FINRA reports; percent of float is not shown because the source file carries no share-count denominator — where a percent appears it is of shares OUTSTANDING, the larger base, and is therefore a floor on percent of float. Informational only — not financial advice.
Competitors & peers
- Lululemon (LULU)
- Garmin (GRMN)
- iFIT (Icon Health & Fitness)
- Technogym
- Apple (AAPL)
- Planet Fitness (PLNT)
AI-enriched competitor set. Linked names are companies covered by stocks-llm; other named peers are shown for reference only.
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Frequently asked questions
What does PELOTON INTERACTIVE CLASS A INC (PTON) do?
Peloton is a global fitness and wellness company that integrates premium hardware, software, and instructor-led content. The company sells a variety of connected fitness equipment—such as bikes, treadmills, and rowers—paired with subscription-based digital fitness apps that provide live and on-demand workouts. Its offerings serve both residential consumers and commercial clients like hotels and residential buildings.
What sector is PELOTON INTERACTIVE CLASS A INC (PTON) in?
PELOTON INTERACTIVE CLASS A INC (PTON) is classified in the Consumer Discretionary sector. Its industry is home fitness equipment and digital subscriptions. It trades on NASDAQ.
Who are PELOTON INTERACTIVE CLASS A INC's (PTON) competitors?
Notable peers of PELOTON INTERACTIVE CLASS A INC (PTON) include Lululemon, Garmin, iFIT (Icon Health & Fitness), Technogym and Apple. This peer set is informational only — not financial advice.
Has there been recent Congressional stock trading in PTON?
Yes — we hold 2 matched STOCK Act disclosures for PTON from U.S. House Clerk Periodic Transaction Report filings. These are legally-required disclosures (often filed 30–45 days after the trade), may belong to a U.S. House member, their spouse, or a dependent child, and are not an indicator of company performance or investment advice.
Is PELOTON INTERACTIVE CLASS A INC (PTON) overbought or oversold right now?
PELOTON INTERACTIVE CLASS A INC (PTON) is currently neither overbought nor oversold — its 14-day RSI (a 0–100 momentum gauge) is 42, in the neutral middle (as of 2026-08-21). RSI describes recent price momentum, not a forecast — informational only, not financial advice.
Where does stocks-llm's data on PTON come from?
Fundamentals and prices come from market data, as of 2026-08-24; company filings and profile facts come from SEC EDGAR. All figures are delayed daily-close data shown with their as-of date — informational only, not financial advice.
Fundamentals: market data, as of 2026-08-24. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-08-21.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & market data, shown with their as-of date.