SharkNinja (SN)
Consumer Discretionary · Small household appliances and consumer kitchen equipment
SharkNinja designs and markets innovative small household appliances under the Shark and Ninja brands, disrupting categories like cleaning, cooking, and food preparation with consumer-centric engineering.
What SharkNinja does
SharkNinja is a global product design and technology company that creates innovative small household appliances sold under two brands: Shark (the #1 U.S. floorcare brand) and Ninja (the best-selling small kitchen appliances brand in the U.S.). The company leverages advanced engineering capabilities and "always-on" consumer insights to develop disruptive products across cleaning, cooking, beverage, food preparation, and beauty/home environment categories. SharkNinja operates through two geographic segments (Domestic and International) with over 700 cross-functional engineering and design associates across the United States, United Kingdom, and China, driving rapid innovation cycles and market share gains.
Themes: ["Small household appliances / small kitchen appliances","Floorcare (vacuums, cleaning)","Consumer-centric product innovation","Market disruption / category leadership","Engineering-driven design","Kitchen appliances / beverage appliances","Home environment and beauty appliances"]
Fundamentals
- Price$148.81 as of 2026-07-09 close
- Market cap$21.1B as of 2026-07-10
- 1-year return+36.8% as of 2026-07-09 close
- P/E29.87 as of 2026-07-10
- Net margin+10.7% as of 2026-07-10
- Gross margin+49.0% as of 2026-07-10
- ROE+28.1% as of 2026-07-10
- Debt / equity0.26 as of 2026-07-10
- Revenue growth (YoY)+15.9% as of 2026-07-10
- Revenue CAGR (3y)+22.7% SEC XBRL
- Beta1.19 as of 2026-07-10
Dividend: 1-year non-decreasing per-share dividend streak (SEC XBRL).
Key risks (from latest filing)
["Dependence on maintaining and strengthening the Shark and Ninja brands to sustain consumer demand and market share leadership across multiple categories.","Exposure to tariff programs, inflation, and fluctuations in raw material, energy, and transportation costs, which could impact margins and product pricing competitiveness.","Supply chain vulnerabilities and reliance on suppliers, particularly given global operations and manufacturing complexity across multiple product categories."]
Competitors & peers
- Dyson (premium cleaning and personal care appliances)
- Instant Brands (Instant Pot, kitchen appliances)
- Vitamix (high-end blenders and food processors)
- Bissell (floorcare and home cleaning)
- iRobot (robotic vacuums)
- Whirlpool (small kitchen appliances portfolio)
- Philips (small appliances)
Fundamentals: Finnhub, as of 2026-07-10. Filings: SEC EDGAR. Prices are delayed daily-close data.
Last updated 2026-07-09.
Informational only — NOT financial advice. All figures are delayed daily-close data from SEC EDGAR & Finnhub, shown with their as-of date.